SCENE 10: Use "Amazingly Zippy" Words


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SCENE 10: Use "Amazingly Zippy" Words
1010201SCENE 10: Use "Amazingly Zippy" Words
Plug it in. Wirrrrrr. Done. —STEVE JOBS, DESCRIBING THE SONG TRANSFER FEATURE OF THE FIRST IPOD, FORTUNE, NOVEMBER 2001
Steve Jobs introduced an upgrade to the iPhone at Apple's Worldwide Developers Conference on June 9, 2008. The iPhone 3G was twice as fast as the original model, supporting the speedier third-generation AT&T data network. A 3G network has a potential transfer speed of 3 Mbps, versus 144 Kbps on a slower, 2G (second-generation) network. Simply put, 3G is better for accessing the Internet and downloading large multimedia files o…
Citation
Carmine Gallo: Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience. SCENE 10: Use "Amazingly Zippy" Words, Chapter (McGraw-Hill Professional, 2010), AccessEngineering Export